We are not a software company that visited a kennel
Plug N Play is the system Buck's Dog Training built to run itself — 5 locations across 2 states, 28 people on it, every day since 2020. We are now opening it to other operators.
Appointments booked and worked in the platform since 2020.
Live contact records across five locations.
80,199 emails and 17,162 texts sent from the platform.
Card and ACH payments taken through the platform’s own payment rail since February 2026. A further $2.9M of invoice history was migrated in from the systems it replaced.
Our Story
From frustration to platform
It started inside Buck's Dog Training. The team was running a growing, multi-location dog-training business on a tangle of tools — one for scheduling, another for invoicing, a third for client communication, a fourth for training programs.
None of them talked to each other. Client data lived in five places, staff logged into four apps every morning, and every new location meant duplicating the whole mess from scratch.
So we built the platform we wished existed: one system for clients and animals, scheduling, invoicing, programs, the phone, staff and a branded client portal — all connected. It ran our own business first, and it still does.
That is the whole of it, and we are not going to dress it up. Plug N Play is early. We have no customer count to quote you, no logo wall, and no testimonials, because we have not earned them yet. What we have is a platform that has been carrying a real, seven-day-a-week animal-care business — the bookings, the money, the phone, the payroll — for years, and gets fixed at 6am on the drop-off line when it is wrong.
Every number on this website is counted from that. Nothing is estimated and nothing is borrowed from someone else's case study. When we have customers worth quoting, we will quote them.
Our Mission
Empower every service business to run like a Fortune 500 company — without the Fortune 500 budget.
Our Values
What drives us
Simplicity First
Enterprise software should not require an enterprise IT team. We build tools that are powerful yet intuitive enough to use on day one.
Built to Scale
From a single trainer working solo to a 50-location franchise, the platform grows with you. No painful migrations, no re-training.
Customer Obsession
Every feature exists because a real customer needed it. We listen, iterate, and ship based on the businesses we serve — not boardroom theories.
All-in-One Philosophy
We believe the best tool is the one that replaces five others. Fewer logins, fewer integrations, fewer things that can break.
Our Team
The people behind the platform
Nicole Buck
Chief Executive Officer
Leads the company and sets the vision — the face of Plug N Play to operators, partners, and the press.
Ben Hagerty
Chief Technology Officer
Built the platform end to end — the applicant funnel, operator dashboards, billing, and the client portal. If it ships, he wrote it.
Blaze Maugeri
Chief Training & Product Officer
Owns the training curriculum, certification, and the product experience across every portal.
Stephanie Loria
Chief Commercial Officer
Runs growth, the operator pipeline, and market expansion — and operates a Buck’s of Virginia location herself.
Felicia Marcoux
Chief Human Resources & Administrative Officer
Owns people, compliance, and operational quality — keeping the company and its operators running clean and by the book.
Join us on the mission
Whether you are a solo trainer or a multi-location franchise, Plug N Play is built for you. See what it can do for your business.